Mission

Sam Stringer-Hye designs digital experiences that balance clarity, craft, and usability. With a background in motion, product, and UI design, he brings a systems-minded approach to solving complex problems — shaping design that not only looks good but works hard. His goal is simple: make things that feel intuitive, expressive, and built to last.

Expertise

Product & UI Design

From early concepts to high-fidelity execution, Sam creates clean, scalable interfaces that prioritize user needs and business goals. He knows how to move from insight to layout — fast.

Motion Design & Prototyping

With roots in motion, Sam brings an extra layer of intentionality to interaction design. His motion work isn’t decorative — it helps communicate, guide, and delight.

Design Systems

Sam has led the development of component libraries and cross-platform systems for enterprise-scale teams. He designs for flexibility, consistency, and team enablement.

Design Direction & Collaboration

Whether guiding other designers or partnering with product and engineering, Sam works to align teams, shape strategy, and raise the bar. He leads with clarity, not ego.

Beliefs

Design is a team sport.

Sam’s best work comes from collaboration, not isolation.

Systems are creative tools.

Good systems don’t limit — they unlock smarter, faster decisions.

Form follows function, but aesthetics matter.

Craft isn’t optional.

If it’s not useful, it’s noise.

Every decision should have a reason.

Process

  • Understand the problem space, user needs, business goals, and technical context. Sam asks a lot of questions and listens closely.

  • Align on goals, constraints, and success criteria. He frames opportunities clearly and gets everyone on the same page early.

  • Explore, iterate, and prototype — quickly but thoughtfully. Sam balances creativity with structure, pushing toward clarity in every round.

  • Bring designs to life with precision, polish, and practicality. He’s hands-on through development and QA to ensure the details land.

  • No handoffs and walkaways. Sam stays curious, gathers feedback, and adapts. The work is always evolving — just like the people behind it.